This blog may seem brunch-obsessed recently (check out my breathtaking brunch at Sky Garden here – end shameless plug), but I just can’t get enough of the meal. London also can’t stop tempting me with new options, each with their own seductive play on eggs, dotted across the cityscape. While I do have other not-food-related content planned for this week, I wanted to first share this affordable brunch haven in the heart of central London. It’s perfect for those of us who can’t always make it rain at the likes of Sky Garden.
If you’re anywhere in London proper, chances are you’ll wander into a Grind location. Just around the corner from Holborn station and attached to the Hoxton Hotel, you’ll find an insta-worthy outpost of the chain – Holborn Grind.
Pink neon sign? I’m drawn like a moth to the flame.
This Grind location is pretty petite, so either come early to grab a table, or don’t plan on having a ton of space to sprawl out. A sprawling fan, I prefer this Grind for eating (and photographing), not studying or working.
While I usually visit Grind for their iced lattes and banana bread, this visit entailed a sampling of their brunch offerings, namely my nemesis: avocado toast.
But, Erin, how can you resist mother Earth’s two greatest creations, avocado and bread, united in one holy union? With eggs, no less!?
Well, my friends, turn me into a foodie pariah if you must, but I just don’t like avocado. Even guacamole or its photogenic beauty can’t win me over when it comes to this green temptress.
It had been quite some time since I’d given the green little devil another chance, so I figured no better time than the present. Worst case scenario, I’d be consoled with aesthetically pleasing photos of the taste test. I dared avocado toast to give me its best, and it came at me with guns blazing.
I mean…..come on!?!? How amazing does that look? Holborn Grind certainly knows its way around perfectly poached eggs and the dreamiest and creamiest looking avocado toast you’d have the pleasure of meeting. All washed down with their refreshing iced latte, of course.
Spoiler alert: I still don’t like avocados. Epic fail, I know. The toast wasn’t unpleasant and I loved the eggs, but I don’t think I’ll be so generously giving the little green guys another taste test soon.
At least the people watching and neighborhood facades were charming consolation prizes. And I can’t sip too much of the avocado haterade when I know it will help amass so many future Instagram likes. Social media over everything, right?
Speaking of Instagram – you MUST get a snap of this beauty in between sips of Grind’s delectable coffee:
A stylish neon quote adorns each Grind location, and this one is perfectly hot pink. While the Covent Garden location may have my favorite quote (it’s a David Bowie lyric!), Holborn’s sign still emanates a chic glow and is well worth the awkward hovering over cramped tables of British men. I somehow didn’t mind the loitering too much.
Definitely stop into this Grind the next time you’re in the Holborn area and want an affordable breakfast in a fashionable setting. If you’re into avocado toast, give that a go as well, or at least take a photo of it.
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